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News
Targeted upsizer strategy secures pre-auction townhouse sale in Botany
9+ hour, 10+ min ago (605+ words) A strategic marketing campaign targeting upsizers delivered two competing buyers and a pre-auction sale for Luke and John Higgins for a Botany townhouse. Luke and John Higgins knew the type of buyer who would buy 36/73 Banksia Street in Botany before…...
Bronte unit held since 1988 sells for $1.035 million after styling refresh pays off
9+ hour, 1+ min ago (427+ words) Century 21 Armstrong-Smith's Nicholas Armstrong-Smith convinced the vendor to vacate the tenants, refresh and take a one-bedroom unit held for 37 years to auction — delivering a sale well over reserve. The result demonstrates how preparation can unlock value even in a softer…...
Heritage Botany house on 1,064sqm breaks suburb record at $3.8 million
2+ day, 7+ hour ago (683+ words) A heritage house on more than 1,000 square metres in Botany has shattered the suburb's price record, with John Higgins and Luke Higgins securing $3.8 million after a strategic campaign targeting buyers from higher-priced neighbouring markets. The property at 151 Bay Street presented…...
Mascot agent turns down pre-auction offer to protect buyer competition
3+ day, 1+ hour ago (543+ words) Anthony Kassis turned down a pre-auction offer to protect auction integrity — and delivered four bidders and an $828,000 result for a transparent Mascot vendor. The successful buyer was a local single man who had missed out on another apartment in the…...
Sydney buyer's flexibility unlocks $700k Woy Woy villa sale amid probate uncertainty
3+ day, 8+ hour ago (516+ words) When probate complications threatened to derail a family villa sale, Francois Duverge found a buyer willing to embrace the uncertainty — and helped both parties navigate an emotionally charged transaction to a successful outcome. Francois Duverge was four weeks into marketing…...
Brand-new Box Hill home on 375sqm sells for $1.9 million in just 14 days
3+ day, 8+ hour ago (575+ words) A local family searching for eight months knew within minutes they'd found their home — and 24 other buyers through the door in two weeks proved Malwinder Pandher's strategy had hit the mark. Malwinder Pandher knew the 375-square-metre block at 23 Bar Street…...
Elwood vendor runs own inspections, saves thousands and sells for $1.55 million
4+ day, 2+ hour ago (606+ words) Ben Williams proved Unreserved's hybrid Plus campaign model works with a $1.55 million Elwood auction result built on vendor empowerment, social media reach, and smart problem-solving. The vendors had been quoted agent fees up to $30,000 elsewhere and were looking to reduce…...
Interstate family buys Reedy Creek home sight unseen after video walkthroughs
4+ day, 2+ hour ago (459+ words) After market conditions shifted mid-campaign, Belinda Turner pivoted to video technology and evening inspections to sell this five-bedroom Reedy Creek home to interstate buyers who never set foot inside. The campaign began in strong market conditions but required a strategic…...
Six years of groundwork delivers $4.8 million off-market Brisbane apartment sale
4+ day, 3+ hour ago (497+ words) Adele Oliver turned six years of buyer relationships into a $4.8 million off-market result, proving the real work happens long before the sale. The two-bed, two-bath apartment with three car spaces never appeared on the market. Adele matched seller and buyer…...
The $1 billion machine – inside Alexander Phillips' high-stakes bet on Sydney real estate
4+ day, 5+ hour ago (1234+ words) After 11 straight years as Australia's top-ranked agent, Alexander Phillips explains why he brought his entire Eastern Suburbs team into a new network built around AI buyer-matching technology. For more than two decades, Alexander Phillips has built one of the country’s…...